Tag Archives: reach college students online

Encourage App Downloads with College Marketing

Encourage App Downloads with College Marketing

Use highly-networked brand ambassadors to promote your app on social media channels and encourage app downloads with college marketing.

In my last blog post, I explored ways app developers can use college marketing to increase app downloads on college campuses. In this blog post, I will explore ways to encourage app downloads with college marketing from an online and social media perspective, using key influencers.

Social media marketing is a great way to reach college students online. But, unlike banner ads and paid advertising, you must develop a social media marketing strategy that will influence, engage, and encourage students to download your app. This can be achieved by using highly-connected student brand ambassadors to engage with their peers, professors, targeted groups, and page administrators to effectively promote your app to interested groups and individuals.

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