Tag Archives: mobile phone

Why Your Business Needs to Implement a Mobile Site for College Marketing Campaigns

Implement a Mobile Site for College Marketing Campaigns

Mobile phone use is on the rise across multiple demographics including college students which is why your websites must fit the trend to maximize your college marketing plan.

I don’t think anyone can argue with the notion that smartphone usage is up and with more sophisticated smartphones coming out every year, the trend seems to indicate that more people will be smartphone users in the years to come as they turn in their old phones and acquire new ones.  The college market is no different in terms of smartphone usage trending upward and considering the college demographic, 18-22 year olds, is particularly tech savvy, I believe it’s a safe bet to make that assumption.

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