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Leveraging College Event Marketing

Leveraging College Event Marketing

Is your company considering ramping up efforts by marketing to the lucrative college student segment? If so, there are a number of opportunities that college marketing presents. Events are a great way of reaching a wide audience and have huge viral potential. The right approach to college event marketing could increase the rate of the event’s registration, and help with the follow-through from attendees after the event is over. There are a number of important elements to consider when planning a college event marketing strategy:

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