Tag Archives: iPhone

Why Your Business Needs to Implement a Mobile Site for College Marketing Campaigns

Implement a Mobile Site for College Marketing Campaigns

Mobile phone use is on the rise across multiple demographics including college students which is why your websites must fit the trend to maximize your college marketing plan.

I don’t think anyone can argue with the notion that smartphone usage is up and with more sophisticated smartphones coming out every year, the trend seems to indicate that more people will be smartphone users in the years to come as they turn in their old phones and acquire new ones.  The college market is no different in terms of smartphone usage trending upward and considering the college demographic, 18-22 year olds, is particularly tech savvy, I believe it’s a safe bet to make that assumption.

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Apple to debut powerful new in-house 3D maps application with their release of iOS 6

Apple to Debut Powerful New 3D Maps

The new application will replace what older versions of the mobile operating system have used with Google Maps.

In addition to having a similar interface to the Google Maps currently on the iPhone, iPad and iPod Touch (allowing users to make a shift without much getting used to), the new application is said to be cleaner, faster, and more reliable.

‘Maps’, as it is now being called, will be supported by Apple’s recent purchase of Placebase C3 technologies and Poly9, which Apple has used to create its own maps database.

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