Tag Archives: enrollment marketing

Use College Marketing to Reach College Students Where They Work

Reaching College Students at Work
College marketing gives brands the opportunity to reach college students where they study, live, work, and play. Employers, graduate and professional schools, and other organizations looking to increase applicants can reach college students where they work.

Use College Marketing to Reach College Students Where they Work

  1. Reach College Students on the Job

Reach College Students at Work Recruiters Reach College Students

A great way for recruiters to reach their target audience is by advertising to students at work. Most colleges offer some form of work study for qualifying students on campus. On-campus employers tend to give preference to student applicants applying for work-study programs in their field. For example, preference is often given to a biology major for an assistant biologist position.

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NAM Youth Marketing Reinvents Enrollment Marketing

NAM Youth Marketing Reinvents Enrollment Marketing

Numbers matter significantly in enrollment and admissions marketing, from increasing the applicant pool to lowering student acquisition cost. However, numbers can distract colleges and universities from their primary focus—making meaningful connections with prospective students-and ultimately hurt recruiting efforts.

NAM Youth Marketing, a college and youth marketing company, understands college students’ wants and needs, and is utilizing this knowledge to reinvent higher education marketing using a human-centric approach. NAM believes in the necessity to create 360-degree engagements that build brand awareness, resonate with students, and inspire action.

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