Tag Archives: college recruiting

Social Media Marketing Plays a Pivotal Role in Academia & Recruiting Efforts

Social Media Marketing Plays a Pivotal Role in Academia

Social media is vastly changing the way students research and evaluate schools—making social media marketing an essential component of the college recruiting process.

As marketers, we inhabit a constantly changing environment. Our job requires the ability to stay up to date with the times, embracing new technologies, anticipating new trends, creating innovative ideas, and taking risks. We cannot afford to wait and see if a technology catches on, as other companies will not. By waiting you risk the momentum and energy a revolutionary idea brings, and the chance to be a part of something new.

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