Tag Archives: classroom announcements

Start Conversations On Campus with College Brand Ambassador Programs

Nutella College Brand Ambassador Program

College brand ambassador programs allow brands to start conversations on campus and meaningfully connect with students through peer-to-peer marketing.

College brand ambassador programs allow brands to connect with students on campus using student influencers. These college brand ambassadors have access to student spaces and connections on campus that allow them to distribute ads and meaningfully start conversations with students. This is an organic type of marketing that resonates with students.

read more

Posted in Brand Ambassadors, Fraternity and Sorority | Tagged , , , , , , , , , , , | Leave a comment

Use College Marketing to Reach College Students Where they Study

Use College Marketing to Reach College Students

College marketing gives brands the opportunity to reach college students where they study, live, work, and play. Student brand ambassadors have access to all areas on campus granted to students and can deliver your ad into the hands of college students.

Use College Marketing to Reach College Students Where they Study

Reach Students with Classroom Announcements Advertise to Students in Classrooms

1. Reach Students with Classroom Announcements

Classroom announcements are an excellent way to reach a large group of college students because you have a captive audience of targeted students. This means you can deliver your message to a receptive crowd and not waste advertising dollars. Classroom announcements are approved by the professor beforehand, which gives the brand/program credibility because the professor deems it worthy of an announcement.

read more

Posted in Cafe Marketing/Java Sleeve Advertising, College Advertising/College Marketing, Dorm Room Advertising, On Campus Advertising | Tagged , , , , , , , | 3 Comments

Generate Brand Awareness On Campus

Generate Brand Awareness On Campus

Learn how to generate brand awareness on campus and reinforce your brand image with consistent brand messaging across marketing channels.

How to Generate Brand Awareness On Campus

1. Develop Consistent Brand Messaging Across Marketing Channels

Before you employ an on campus advertising campaign, you must develop a story or brand message that will resonate across marketing channels. This message needs to be consistent visually, as well as thematically. You want people to quickly look at a company ad or image and immediately associate it with your brand. This consistency will greatly enhance your ability to generate brand awareness on campus quickly and effectively.

read more

Posted in Brand Awareness, College Advertising/College Marketing, Multi-Media Marketing, Print Advertising, QR Code Advertising | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Utilize College Street Teams to Target a Captive Audience

college street teams
How to use college street teams as an effective marketing strategy targeting the youth market.

One of the easiest and most underused forms of advertising on a college campus is using college street teams to target a captive audience. A college street team consists of college-age students who go around campus promoting your company and product, utilizing peer-to-peer marketing channels. When using student brand ambassadors, it is strongly recommended that they wear your company logo, as well as something affiliated with the college they’re marketing to. This ensures that your company logo is leaving an impression, while also allowing college students to easily relate to the promoter.

read more

Posted in College Street Teams/Peer to Peer | Tagged , , , | Comments Off on Utilize College Street Teams to Target a Captive Audience