Tag Archives: challenges of college marketing

College Marketing Challenges

College Marketing Challenges

Many companies face college marketing challenges. Brands can surmount these obstacles by delivering authentic ads to students using the resources and expertise of a reputable college marketing agency.

At a glance, college marketing is a relatively straightforward concept: brands promoting their products or services to college students. In practice, however, college marketing is a difficult endeavor.

The college demographic is increasingly distrustful of corporations and institutions. This is not surprising, given the fact they’re living in uncertain times and face economic challenges ahead; they can’t even be certain that the degrees they’re pursuing will help them gain careers in their field of study and the recent government shutdown only heightened their insecurities about the future.

read more

Posted in College Demographic, College Marketing Challenges/Mistakes | Tagged , , , , , , , | Leave a comment