College Email Marketing and SMS (Text) Advertising

college email marketing sms text advertising

College students love technology. They use it as a way to interact and engage with their peers, stay up to date with the latest news and gossip, and as a tool in constructing their online image. Their smartphones have become an essential component of their everyday life—a lifeline that connects them with the world.

With technology being such an abounding part of college students’ lives, it’s important to develop a college advertising plan that utilizes technology as way of reaching college students. Advertising to students using mediums that they eagerly engage with will make them more receptive to your company’s ad.

SMS (Text) Marketing

SMS mobile messaging is a fast, efficient way of marketing to college students. SMS messaging provides students with an incentive to act, which is delivered directly to them in a convenient, hassle-free format.

SMS text_marketing college students

With SMS mobile messaging students can:

  • Play Games
  • Enter Sweepstakes

SMS coupons mobile marketing

  • Receive Coupons
  • Get exclusive content
 1.5 Billion messages delivered monthly. College marketing on a monumental scale.
Break down advertising barriers with SMS mobile marketing and  reach college students on the go, anytime and anywhere.

Email Marketing

college email marketing graph

NAM Youth Marketing offers the most comprehensive student database system in the industry. We provide  detailed information about students featuring a variety of categories, including:

  • Age
  • Gender
  • Race
  • Email Address
  • School Address

email marketing to college students

  • Home Address
  • College
  • Field of Study
  • Class Year
  • Tuition Range
  • GPA
  • Commuter Status
  • Hobbies
  • Religious Affiliations
  • And more…

Connect with the elusive youth today! 

Download College Marketing 101

College Marketing INsider Advantage:  NAM Youth Marketing offers the most comprehensive student database system comprised of over 4,000,000 teens, college students and young adults ranging from 16 to 34 years old who have opted-in to receive information on products and services through e-mail solicitation.


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