Spring Break Marketing
Real People * Real Stories * Real Connections
We Go Where the Students Go
Spring Break Marketing
Spring break is one of the biggest college advertising opportunities of the year. It is a time when countless students travel to vacation spots around the world to relax and have fun. Key destinations spots, include Panama City Beach, Daytona Beach, Miami, South Padre Island, and Las Vegas. The sheer number of college students that flock to these party destinations during spring break are quite staggering.
Add to their Fun and Leave a Lasting Impression
Capture the Moment
Advertising to students during spring break will connect you with the elusive college demographic. Spring break marketing relies heavily on college experiential marketing and college event marketing. NAM Youth Marketing can help you develop a college advertising plan that is fun, engaging, and adds to the spring break experience.
All it takes is creativity and a new spin and you can have a successful spring break marketing campaign. Simple things like providing towels, visors, sunglasses, shot glasses, or hats—all with your company’s logo—can contribute to the spring break experience and act as memorabilia for when the trip is over. NAM Youth Marketing focuses on the students’ desires, experiences, and interests. By keeping it real, we create memories and positive association between students and your brand.
Advertising Spring Break Opportunities
Show the Destination and Market the Experience
Your Adventure Awaits
Students value experiences and a vacation they take with friends can be a defining moment in their lives. College advertising is a great way to make your destination known. Tell a story with your ad, demonstrating the camaraderie and memories that will last a lifetime. An eye-catching poster illustrating the beautiful sunny beaches of Florida will allow students to visualize themselves lounging on the beach, swimming in the aquamarine waters. A night shot of the Las Vegas strip will entice students to come experience the nightlife and party culture. Show them the destination and market the experience.
College Marketing INsider Advantage: Our exclusive spring break destination network of hotels and resorts reaches more than 1.5 million college students annually. By utilizing this vast network, your company can reach college students on vacation.