Real People * Real Stories * Real Connections
Transitional phases make excellent college advertising opportunities. Graduation is an especially pertinent time to have a college marketing campaign, as students will transition into the work force and many will relocate. With change comes opportunity. As college graduates transition into the next phase of their lives, their spending habits will undoubtedly increase.
Many will want to have a party or go on vacation to celebrate their achievements. The majority will enter the work force and need to purchase a whole new wardrobe. With college out of the way, graduates will start to focus their attention on their careers and settling down. As they begin their new jobs their discretionary spending power will significantly increase. Catching their attention early in this transitional phase will increase impact and reach.
Join the Celebration * Add to their Memories
Graduation marketing provides brands with a unique opportunity to zero in on this niche demographic. Graduation and commencement ceremonies are a time of excitement and jubilation. Relatives and friends travel from across the nation to show their support and encouragement. With graduation marketing, your brand will not only influence the graduates but their families as well.
College Marketing INsider Advantage: Our exclusive college advertising network of over 4,000 campuses offers you a wide selection of locations. We will ensure that you achieve maximum exposure at every targeted campus, or even a specific section within. Spot checks, monitoring, and photographic documentation let you know that a successful graduation marketing campaign has been carried out.